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About

In early 2023, Audemars Piguet, the renowned Swiss watchmaker, released its very first ultra-complicated self winding wristwatch - the Code 11.59 by Audemars Piguet Universelle (RD#4).

To help prospective buyers of the watch and fans of the brand understand this technical marvel, we created a landing page with a level of depth and immersion rivaling that of the watch itself.

The Code 11.59 by Audemars Piguet Universelle is a masterpiece interweaving extreme complexity with comfort and simplicity of use, which is why we created a landing page combining high artistry with simple communications.

Client

Audemars Piguet

Year

2022-2023

Role

Interface

Motion

creative & concept

Agency

DentsuCreative Amsterdam

Team

Head of Design: Christian Mezofi. Design: Lorenzo Angelone. UX: Joris feitz. Creative Developers: Arvin Leeuwis & Xavier Project Manager Anastasia Zemleanschih  

Head of Design: Christian Mezofi. Design: Lorenzo Angelone. UX: Joris feitz. Creative Developers: Arvin Leeuwis & Xavier Project Manager Anastasia Zemleanschih  

Head of Design: Christian Mezofi. Design: Lorenzo Angelone. UX: Joris feitz. Creative Developers: Arvin Leeuwis & Xavier Project Manager Anastasia Zemleanschih  

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